FROST FRUITS
This project was achieved in collaboration with The Key Branding, who developed the packaging graphics. My role was to create 3D renders of the new product, exploring different approaches to presenting and advertising the packaging. The project involved a process of trial and error, experimenting with various compositions and visual treatments before selecting the final direction for submission to the studio’s awards.
I was art directed by Sarah, who provided guidance and feedback on the overall layout, composition, and product placement throughout the project.
